Monthly Archives: July 2015

Little White Laced Teddy

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It’s obvious that we all need a little black dress or black laced lingerie, but since it’s wedding season – how about we celebrate this little white lace piece? Modeled by @MissAutumnMarie and photographed by Patty Gregory, we are in love with how our teddy is portrayed!

STM-9188 is a great wedding night piece or perfect for your honeymoon getaway. With underwire lace cups, adjustable straps, and snap crotch, this style is a winner for any bride! Also available in black and pink.

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Style Feature: 10561P

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Our Holiday 2016 Collection has been getting a ton of attention and while we can’t pinpoint our favorite styles, as we love them all, we want to feature one of the hottest designs – 10561P. This chemise features floral lace side panels with strappy details with a half cup.

This chemise is perfectly fit for the holiday season, but then again, red is always a hot color to wear. Available in plus size as well!

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Feelin’ Purple

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Model: @MissAutumnMarie | Photography by Patty Gregory

Purple is the new black and we got you covered when it comes to sexy styles in this gorgeous color! We have several varieties of styles from chemises to bustier, to a gorgeous leopard printed teddy, and a hot open cup piece. Purple looks amazing on every woman and should be a color selection offered more. After all, who doesn’t like a pop of color in their wardrobe?

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Model: @MissAutumnMarie | Photography by Patty Gregory

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Model: @MissAutumnMarie | Photography by Patty Gregory

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Retailer Feature: Angelique

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This month we are featuring plus size speciality store, Angelique, and getting to know them on a deeper level. Let’s check out how they got started and what their mission is.

1. What is the idea behind Angelique?

Angelique was founded on the idea that women should feel sexy and beautiful at any size. We believe that women should complement their curves instead of hiding them. Having a wonderful assortment of plus size lingerie styles and great customer service helps us live up to our motto.

2. What are the most popular items you carry?

Babydolls are really moving lately and hosiery items are always a fast mover. Babydolls are always the perfect go to item because they are comfortable and sexy.

3.How do you select brands to carry?

We pay a lot of attention to sizing and quality. Many items are labeled as “Plus size” but don’t fit anyone above a size L (that is not plus size). We also like to choose brands that hold up well over time and still look gorgeous even after washing. If a product has both accurate sizing and quality, we usually carry it.

4. With social media marketing being the most accessible and popular way to reach directly to your customers, what methods have you used and found most successful? (Facebook, Twitter, Instagram?)

Social media is really the big thing now. We use Facebook, Twitter, Instagram regularly for both product features and coupons. It’s a great way for our customers to interact with both us as a company and our fabulous products.

5. Are you currently running any promotions?

We always have a great promotion running. Currently we are offering $15 off $100, $30 off $150 and $75 off $250. The codes are on our main homepage under the banner.

6. For a first time lingerie customer, what would you recommend they try?

 Always start simple. I would suggest a chemise or babydoll – they look great on everyone! As your adventurous side increases we have everything else under the sun to help fit what you’re looking for.

 7. How important is imagery when it comes to selling? Do you ever reshoot or create your own images?

 As a 100% pure online retailer images are everything to us. We have both done reshoots as well as edits and swaps of images to make sure the best image possible is selling the product. If the product doesn’t look great in the picture, the customer won’t imagine how great it will be on them.

4th of July Inspiration

This weekend is Independence Day and with the heat that’s been going on, there’s no doubt that the less you wear, the happier you’ll be! While some of you will be poolside, we prefer opting to say indoors next to the a/c. However, our styles are made for both options and more. Take these sexy pieces from daywear to night with just a switch of skirt, pants, or shorts! Be as creative as you like and mix and match your looks with Seven ’til Midnight styles.

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